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FOOTBALL SIGNAGE

This page includes best practices and specs for signage elements in Michigan Stadium

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Column Wraps

Wrap signage is placed along the columns lining the concourse around Michigan Stadium. Columns are present on both the east and west sides. 

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Specs:

West Side Columns

  • Creative in PDF or JPEG format 

  • Provide two files 

    • 30" height x 37.5" width​

    • 30" height x 57" width

East Side Columns

  • Creative in PDF or JPEG format

  • Provide four files

    • 24" height x 33.25" width​

    • 24" height x 73.75" width

    • 24" height x 48" width

    • 24" height x 53" width

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CREATIVE DUE 7/12/2024

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FanConnect

FanConnect advertisements run in tandem with gameday information on TVs throughout Michigan Stadium on gamedays. Please note: specs and creative need to be updated for the 2023 season

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Specs:

Panel Bumper/Full Screen Banner

  • Creative in JPEG or PNG 

  • 350w x 930h (pixels)​​

Video/Commercial

  • Creative in MP4 or MOV

  • 1920w x 1080h (pixels) ​

  • :30 seconds, no sound

  • Can be replaced with high quality graphic or photo (JPEG or PNG)

Panel Banner

  • Creative in JPEG or PNG 

  • 350w x 175h (pixels)​

Full Screen Bumper​

  • Creative in JPEG or PNG

  • 1200w x 600h (pixels)​

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CREATIVE DUE 8/16/2024

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